// creative director — dallas–fort worth
Tim Shephard
Creative Director
Brand, campaigns, creative systems. I also ship AI products.
Dallas–Fort Worth · Fractional & contract first · Full-time welcome
// two tracks
I lead creative teams. I also ship AI products. Same bar for both.
Keep America Beautiful
Rebrand + PSA system · 160K+ airings
DHS S&T
Led a team of 10 · NAGC Blue Pencil & Gold Screen
Ecrion Software
Full GTM rebuild · North American enterprise
Currently shipping
The Lab · Kindora · AI Daily Digest
// open this one first
Keep America Beautiful
Senior Creative Director. National rebrand and PSA system.
160K+ PSA airings and $77.5M in earned media on the campaign I led. Behind it, a movement of 11.9M participants and $300M in economic impact (org-reported).
open the case →
Greatest American Cleanup — Brand Image